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Case Studies
MandM
MandM were founded in 1987 by Mark Ellis and Martin Churchward to sell end of line sports products directly to customers in the UK.
Background
Affordable fashion retailer
Founded in 1980's by Mark Ellis and Martin Churchward, MandM direct have grown over the last 40 years to become one of Europe’s leading online off price retailers and the second biggest retailer in the UK with over 2 million active customers.
Our Approach
Seasonal and mass recruitment
Despite the initial project expectation being for a short duration of time, RE assessed that it was important to implement a fully functional onsite capability due to the volatility of orders and subsequent staffing levels required, this was achieved by the following activity:
Site management
Appointment of an Implementation Manager and Account Manager to work on the client site to manage the project
Shift shadowing
Shift shadows and working alongside those currently undertaking the duties required to gain an understanding of job roles.
Reviewing the local economy
Full investigation into the local labour market, it was established that there was limited availability of those who could travel of their own accord to site – many were reliant on public transport and travel times did not support the shift patterns in place.
Multi-lingual customer services staff
Deployment of multilingual on shift supervisors on a 1-25 basis to provide operational support to new starters and client colleagues
Candidate attraction
Development of a candidate attraction plan across social media using dual branding adverts and video campaigns.
Transport support
RE suggested the deployment of a client funded transport provision where public transport could achieve the required start times from a 30-mile radius.
Our relationship today
A continued partnership
RE achieved 100% fulfilment of the warehouse requirement whilst providing a robust and accountable team structure.
A large number of RE deployed workers were also retained after the peak period. Due to the success of the programme, RE continue to work in partnership with MandM Direct today.
Shaun Wilson (Interim) DC Manager at MandM says;
